Tadiran 🇮🇱

Tadiran is the other great Israeli air‑conditioning brand, an eternal rival of Electra in its market. It was founded in 1962 from the merger of two battery manufacturers, Tadir and Ran, and became a conglomerate with interests in electronics, telecommunications, batteries, defense electronics and home appliances: refrigerators, freezers, kitchens, ovens, televisions and, above all, air conditioners. Its lithium batteries and its Mastiff drones of the seventies gave it worldwide fame, but for the Israeli consumer Tadiran is the household air‑conditioning brand.

The appliance division attracted Carrier, which in 1997 bought 26 % and in 2004 acquired 100 %, turning Tadiran into its bridgehead in the Middle East and a source of low‑cost splits. In October 2009 Carrier sold it to Crystal Consumer Products, which was renamed Tadiran Holdings and is listed on the Tel Aviv Stock Exchange. Today it manufactures climate control exclusively through Tadiran Consumer and Technology Products, maintains the largest share of the Israeli market, sold about 230 million dollars a year in 2019, when it announced its landing in the United States with the outdoor unit Inviz, and in 2021 patented a purification system that, according to the company, eliminates 99.999 % of viruses and bacteria. In Spain it is a practically unknown brand.

Pending verification

The exact date of the first Tadiran air conditioner and the creation of its appliance division could not be found; its presence in Spain is not documented.

History machine-translated from Spanish. Can you improve it? Write to us.